Founder's Letter Vol 3
September, 2025
Today is a big day for HypeHype.
For the last five years we’ve been building a mobile-first game editor and platform. We made something powerful, but we failed to make it simple or fun enough for everyone. In practice, only a small group of super-talented creators managed to push through the complexity and build amazing experiences that kept players engaged. To all of you: HUGE thank you. You’ve shown what’s possible.
But we knew this wasn’t enough. So we went back to square one and asked: If we started fresh today, with everything we’ve learned, what would we build?
The answer is what we now call Live Gaming, and you can try the first early access version of it in today’s update.
What is Live Gaming?
Live Gaming brings players and creators together in the same place.
• A creator goes live as the host of the session, shaping a game in real time.
• The audience can jump in instantly and play along.
• The live creator reacts to players’ choices, ideas, and feedback, twists the rules, transforms the environment on the fly, making every session unique, unpredictable, and unforgettable.
• With voice and video, the live creator guides the session, so it feels like streaming, except the audience is not just watching — they are playing together with the live creator.
Try it today!
Right now, live creation is invite-only while we test things out. More creators will get access soon. Playing is open to everyone starting today. Live sessions currently happen mostly in certain time zones. We will expand coverage as more creators get access.
This is just the beginning. We believe Live Gaming could become a new kind of interactive entertainment, and your feedback will guide us as we build it forward. Let's shape together where this experience goes!
Published - September 10, 2025