Just publish or update your game on HypeHype during the monthly competition window, and you’re automatically in. We measure all eligible games’ data after the end of the month (for D7 retention, we look 7 days into the following month).

Each month, we look for the top performers in three (3) categories:

●  Best D7 retention

●  Most viral game (based on shares/referrals)

●  Best monetization (based on in-game purchases and conversion)

Winners in each category receive $1,000 USD. Games must be newly published or updated during that month to be eligible.

Separate from the monthly prizes, we also offer $50,000 USD to the first game that reaches 10% D7 retention with at least 25,000 new players. This is to inspire creators to aim for a truly breakout hit game. Once a game officially meets these requirements (verified by our analytics), it earns the bounty immediately.

Yes, but a single game can only win once per category (retention, virality, monetisation).

To ensure fair comparisons and prevent small-sample spikes, each category may have different minimums:

●  D7 retention: Minimum of 10,000 players within that month.

●  Most Viral: At least 500 unique sharers.

●  Monetisation: At least 500 unique buyers.

●  $50k USD Bounty: 25,000 players and 10% D7 retention during last 30 days (this is not part of monthly competition).

Co-creations: If you work in a team, prize money is paid to the main account holder, and it’s up to owner to split it between the team members.

Payment: Winners must comply with HypeHype’s payment guidelines, provide necessary payment details, and follow our terms of service.

Stay updated: For the latest changes or clarifications, keep an eye on our Discord, in-app announcements, Telegram and social media.

We’ll verify the monthly data right after each month ends. D7 retention data is collected about a week into the next month, and we aim to announce winners around the 15th (mid-month). We’ll share the results in-app, on our Discord, and across social channels.

Yes! All challenge and competition award payments will be made in HypeCash to your account and you can cash them out in real money.

You can also earn more money through engagement-based payouts and in-game purchases. More info here.

The HypeHype app comes with the fastest and most powerful mobile game editor. You can use a mobile phone, tablet, desktop, Windows or Mac to make games.

Just download the HypeHype app, go Create and start making games from a template, tutorial, from scratch or by remixing an existing game.

More information: HypeHype Learning Hub

Once you create your first game, you’ll see game performance on the game stats dashboard, and this is where you can track your games engagement along with key metrics, data points and insights and even playtesting videos to help improve your game.

Earning is based on fair and transparent game performance.

Creators can also see game stats and rewards from other games on the platform. This can be a fantastic way to learn and improve their own games to potentially increase earnings.

In-app Top Charts and Game stats let you track D7 retention, shares (appeal), and monetisation stats. We’ll share top games and highlights with the community every month for recognition and transparency.

Retention is the percentage of new users who come back to your game after playing it for the first time. To improve this metric, focus on your game's core loop, first-time user experience, and performance.

For example, the Day 7 retention bounty of 15% means that 3,750 out of 25,000 new players must still be playing the game by day 7. If 25,000 new players start playing your game on Monday, 3,750 of those players still need to be playing your game on next Monday a week later to reach D7 retention of 15%.

Read more from Learning Hub.

If your game is good and performs well, it will start to get more visibility and players. You will also start earning the platform currency HypeX from players who are playing your game.

Learn more here.

You should of course share your game with your friends and family. And online and social medias! Just use the unique URL link found in your game, by pressing Share.

You can also boost the visibility of your game on HypeHype with HypeX. This way, you will be able to quickly kickstart your game's visibility and get more players.

More info from Learning Hub.

The $100,000 USD Retention Bounty Challenge will continue until all retention targets have been achieved and prizes awarded.

We are confident that these targets will be achieved as we believe strongly in the HypeHype creators’ abilities. We encourage all creators to keep improving their games and aiming for the win. In the meantime, there are other ways to earn money through engagement-based payouts and in-game purchases, so it’s always beneficial to continue creating and sharing your games!

Definitely!

We launched HypeHype creator monetisation in May 2024 through engagement based payouts and support for in-game purchases.

It means that you can earn from any game you create when players play them.

Read more here: hypehype.com/en/page/creator-earning-on-hypehype

We introduced the Retention Bounty Challenge in 2024, aiming for Day 3 retention targets starting with 10% D3 retention. No game reached those thresholds, and many creators felt the rules were unclear or too steep. We’re now ending that challenge, awarding 10 outstanding games from last year ($1,000 each), and launching this new monthly format to give creators a fair shot at prizes every month.

Congrats to the winners, and thank you to everyone who participated!

●  1+ Jump Every Second by Kosaky

●  Punch Club by Mewton Games

●  Merge Cubes 2048 by GodOfHype

●  Money Tycoon Idle by Enour

●  FAT HOLE - Eat Everything by kiwip

●  Balloon Simulator by CodeBee

●  Sprunki (Modded) by KAIJUU

●  Just Run by Enour

●  Hot Wheels Trials by Reward Forge

●  Build a Boat for Treasure by GodOfHype

We’re looking forward to celebrating more creators every single month—and can’t wait to see what you create next!

Yes! Even if your game doesn’t reach the new retention targets for the prize, you can still earn money through engagement-based payouts and in-game purchases. All games published on HypeHype are eligible for these payouts. We have shared over $96,000 USD with the creators via Creator Monetisation launched in May, 2024.

Feel free to update it or remix it to qualify under “new/updated” status for the relevant month.

We start with these new rules, categories and criteria in February 2025. However, we may iterate based on your feedback and what works best for our creator community. Any changes will be announced publicly before taking effect in the next monthly cycle. Please continue giving feedback to us!

No, HypeHype employees are not eligible to participate in the challenge or claim any of the prize money. This ensures fairness and transparency for all creators taking part in the challenge.

HypeHype Inc., formerly Frogmind, are the developers of HypeHype, the BADLAND series, Badland Brawl, Rumble Stars Football and Rumble Hockey.

We are located in Helsinki, Finland, and operate independently in a long-term partnership with Supercell, which recently invested 13M EUR to accelerate and expand the development of our company and HypeHype.

HypeHype Inc. has already grown into a team of 50 developers working on the HypeHype platform, and we are looking for more awesome people to join our ambitious journey of enabling anyone to become a creator of games.

In order to receive prize money, you must agree to our Terms of Service and meet the simple requirements set out in those Terms, some of which are as follows:

- 18 years of age or older. (If you are younger, it is possible to request the payment to be done eg. to your parents account with their consent)

- Having complied with HypeHype Community Guidelines

To avoid abuse (e.g., by bots), we reserve the right to remove suspected bot user accounts from the retention calculations. If there is substantial doubt of bot accounts altering the key performance indicators of the winning games, HypeHype reserves the right to inspect the issue and make its own judgment based on the inspection.

The competition rules, details and terms above are subject to change based on feedback and if needed.

We’ll always communicate any rule changes openly and in advance.